Vipe is the founder and CEO of HDX Mix an environmentally friendly sports drink mix. In addition to being a serial entrepreneur and philanthropist, he has applied his more than 3 decades of experience in launching disruptive brands, brand building and cause-marketing strategies for both for-profit and non-profits. Currently Vipe is serving as a Board Member for Ocean Champions, Lonely Whale Foundation, RichUncles.com, an SEC reporting company managing more than $350 million in assets and campaign ambassador for AltaSea at the Port of Los Angeles.
In the early 90’s, Vipe created the H2O Winter Classic, a two-day surf and snowboard competition with a concert which went on to inspire the Vans Warped Tour and the X Games. In the late 90’s, he helped launch Red Bull in the U.S. Vipe has been called upon by numerous brands, CEO’s and even political campaigns to advise on branding, marketing and turn-around strategies which also included creating a collaboration for Partnership for a Healthier America chaired by First Lady Michelle Obama.
Today, Vipe’s focus is on ensuring that future generations are met with a healthy and thriving ocean. He’s involved with several ventures focused around innovations and solutions that will reduce plastic waste and minimize the human and business impact on the planet.
As a way to help entrepreneurs, he launched the Army of Gamechangers podcast where he interviews today’s most influential leaders who share their best career and leadership insights.